CZN BURAK GURME 羊城首店盛大开业
土耳其“微笑哥”亲临现场,打造跨文化餐饮新标杆


【广州,2025年11月22日】——伴随全运会的盛大启幕,来自全球的目光再次聚焦羊城。在这座拥有千年饮食文化的城市中心,一场跨文化味蕾盛宴耀目开启:知名土耳其餐饮品牌 CZN BURAK GURME 中国首店正式落地广州越秀区环市东商圈。当晚举行的开业盛典吸引了领馆代表,航空公司高层、媒体、美食 达人及商业伙伴共襄盛举,活动现场人气火爆、座无虚席。
作为品牌灵魂人物、全球社交媒体上以温暖笑容闻名的“永远微笑的厨师”— — Burak Özdemir(布拉克·厄兹德米尔),以其极具互动感的料理方式和充 满感染力的微笑征服了来自世界各地的粉丝。此次亲临广州开业现场,他为中国食客带来了耳目一新的土耳其料理体验。Burak表示,将中国首店落地广州,是基于对广东饮食文化的深度尊重和向往:
“广州是世界美食之都,这里的人懂吃、也更懂得欣赏食材的魅力。我希望以土耳其的热情与微笑,与广州的味蕾碰撞出新的火花。”


在品牌全国首发广州之后,Burak也透露了对中国市场的中长期规划:未来希望进入深圳等城市,让更多中国食客感受到来自土耳其的快乐力量。他坦言品牌的成功并非只来自菜品本身,而是来自CZN BURAK GURME 所秉持的餐饮哲学:“快乐、热情、互动式的体验,是我们餐厅存在的意义。微笑不仅是表情,更是一种跨越文化的餐桌语言,让每一位客人都能感受到被欢迎的喜悦。”
多元空间体验,打造广州“打卡土耳其”的文化窗口
餐厅坐落于广州繁华的环市东商圈,占地约 500 平方米,独立三层空间涵盖奥斯曼宫廷风装饰、落地水晶灯、甜品展示区与多个私密包房,引领沉浸式文化体验。自试营业起,CZN BURAK GURME 不断成为越秀区西餐热门搜索榜单常胜者,多平台网友称其“广交会期间排队到门外”,“三层全满是常态”,成为羊城餐饮界备受瞩目的新晋流量地标。
打开菜单,琳琅满目的美食选择涵盖土耳其烤肉、地中海饮品、西式甜点、咖啡、冰淇淋等上百个单品。广州店也将推出结合本地食材的限定菜品,探索 “土耳其料理 × 广州味蕾”的新表达,让羊城食客于火焰秀、餐具打击乐与欧亚大陆融合料理之间,收获独一无二的互动式体验。据悉,CZN BURAK GURME 广州店人均消费约120-200元,以优越的体验性价比赢得消费者热烈好评。

微笑与热情,成就全球化成功品牌
谈到全球化成功的秘诀,Burak分享了他的成长故事——从家族餐厅的年轻厨师,到如今全球知名美食创作者,这段旅程让他始终铭记食物背后的情感价值。 他说道:“我希望无论来自哪里,只要走进这里,每个人都能带着笑容离开。美食最重要的不是口味,而是连接人与人之间的温度。”正是这份价值观,让 CZN BURAK GURME 从土耳其走向阿联酋、埃及,卡塔尔、巴林等多个国家,成为当下最具影响力的全球跨文化餐饮品牌之一。
随着广州店正式开业,CZN BURAK GURME 也将持续推动城市文化交流、商业活 力与餐饮创新,为广州乃至中国带来更多惊喜。未来,品牌将继续拓展海外影响力,希望在世界更多角落——让“微笑与美食的力量”连接文化与情感。
CZN BURAK GURME Grand Opening in Guangzhou
Turkish “Smiling Chef” Attends in Person, Setting a New Benchmark for Cross-Cultural Dining
Guangzhou, November 22, 2025 — With the grand opening of the National Games, global attention once again turns to Guangzhou. In the heart of this city renowned for its thousand-year culinary heritage, a spectacular cross-cultural feast has begun: the first CZN BURAK GURME restaurant in China officially opened in Guangzhou’s Yuexiu District, Huan Shi Dong commercial center. The opening gala attracted diplomatic representatives, senior executives from airlines, media, food influencers, and business partners, filling the venue with excitement and high energy. As the soul of the brand and a world-famous figure celebrated for his warm smile on social media, “The Always-Smiling Chef” Burak Özdemir captivated fans worldwide with his interactive cooking style and infectious personality. Appearing at the opening ceremony in Guangzhou, he brought Chinese diners a fresh and immersive taste of Turkish cuisine. Burak shared that choosing Guangzhou for the brand’s China debut reflects his deep admiration and respect for Cantonese food culture:
“Guangzhou is a world-class culinary capital. People here understand food, and they truly appreciate the beauty of ingredients. I hope Turkish passion and smiles will spark new flavors with Guangzhou’s palate.”
Burak also revealed the brand’s mid-to-long-term plan for China, expressing hopes to expand into cities such as Shenzhen so that even more Chinese diners can experience the joyful spirit of Turkish dining. He emphasized that the brand’s success is rooted not only in its cuisine but in the values that CZN BURAK GURME upholds:
“Happiness, passion, and interactive dining experiences are why our restaurant exists. A smile is more than an expression—it is a universal table language that makes every guest feel truly welcomed.”
A Multi-Dimensional Space: A Cultural Window for “Turkish Check-In” in Guangzhou
Located in the bustling Huan Shi Dong business district, the restaurant spans approximately 500 square meters across three independent floors, featuring Ottoman palace-style décor, crystal chandeliers, a dessert gallery, and multiple private dining rooms, creating an immersive cultural space. Since its soft opening, CZN BURAK GURME has continuously ranked as a top-searched Western dining spot in Yuexiu, with online reviewers praising it as “lining up outside during Canton Fair season” and “three floors fully packed as the norm,” making it one of Guangzhou’s most talked-about dining destinations.
The menu features a rich selection including Turkish kebabs, Mediterranean drinks, Western desserts, coffee, ice cream, and more than 100 specialty items. The Guangzhou location will also introduce limited dishes incorporating local ingredients, exploring an innovative fusion of “Turkish cuisine × Cantonese flavors.” Guests can enjoy flame shows, percussion performed with tableware, and Eurasian fusion cuisine—delivering a one of-a-kind interactive dining experience. Average spending per guest is RMB 120–200, praised for its strong experiential value.
Smiles & Passion: The Formula Behind a Global Brand
Speaking on the secret of his global success, Burak shared his personal journey—from a young chef in his family restaurant to a globally recognized culinary creator. This path reinforced his belief in the emotional power behind food:
“No matter where people come from, I hope everyone leaves with a smile. The most important part of food is not taste—it is the warmth that connects people.”
Guided by this philosophy, CZN BURAK GURME has expanded from Türkiye to the UAE, Egypt, Qatar, Bahrain, and other regions, becoming one of the world’s most influential cross-cultural dining brands.
With the official opening in Guangzhou, the brand aims to continue inspiring cultural exchange, commercial vibrancy, and culinary innovation, delivering more surprises for Guangzhou and China. Moving forward, CZN BURAK GURME will further expand internationally, connecting cultures and emotions through the power of food and smiles.
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